In 2000 the opportunities to start the agency and the consultancy service became real. Atlantic link was incorporated in Italy first, and few years later in the US. The financial crisis of 2008 reshaped again the business model to what it is today. The new technology of thin porcelain, engineered wood, cut to size projects, and rain screen, pushed the products promotion through the channel of project specification, design build and engineering.
My vision is to bridge the gap between Europe and the US: marketing products, systems and companies that proved to be valuable and efficient on projects in Europe, and across the world Europe, and Italy in particular, are very innovative in construction technologies, while the US, due to its history, regulations and legislation, and thus, culture, is more conservative and rigid.